
Image Credit: @thesalonno.1
1. Honey Blonde
There’s only one thing sweeter than honey and that’s this delicious shade of blonde, which features a combination of Blondor + 6% to pre-lighten, plus shades of demi-permanent Color Touch to create the golden melt. It’s the ultimate in warm-toned blonde shades; a shade so sunny and complexion-enhancing that it flatters everyone, whether you wear it all over or in soft, subtle ribbons through a brunette base.

Image Credit: @tpla_hairart
2. Ice Blonde
If snow queen is the aesthetic for you or your client, ice blonde is the coolest colour around, combining pale platinum tones with a subtle silver, blue or white edge. The key to this look is getting major gloss, so that strands look like they’ve been veiled in a touch of frost, resulting in a shimmering effect with every swish, flick and curve of your hair. To get locks this light, hair needs to be pre-lightened to a pale yellow first, then toned with skill, the perfect formula and our bond-strengthening system, WellaPlex.

Image Credit: @fraeulein_lieblingshaar
3. Beige Blonde
Proving beige is anything but boring, Wella Passionista Jacqueline shows that, when teamed with the radiance-boosting powers of Illumina Color, this blonde is a guaranteed head-turner. You can also achieve this classic shade with the brand new tones of /31 in the Koleston Perfect collection, which veil locks in a soft, beige glow. Finish with a gloss-boosting spritz of EIMI Oil Spritz.

Image Credit: @d.tailbeautybar
4. Ash Blonde
Did you know? Ash blonde is one of the most Googled hair colours around, and we think it has something to do with its flatters-all-skin-tones, ultra-versatile finish. The very definition of cool (in tone and style), it features a moody grey undertone, meaning it looks fresh on natural blondes without overwhelming brunettes when applied in fine highlights. Just remember that upkeep is key, so INVIGO Blonde Recharge Cool Blonde Color Refreshing Conditioner is a must to top up those ashen tones.

Image Credit: @thiemo_trainer_wella
5. Strawberry Blonde
Verging on copper, strawberry blonde hair is the dreamiest not-quite-red colour. You’ll know you’ve got it when you spot subtle scatterings of blonde that sparkle in the sun. Look to Color Fresh CREATE for this shade, as the colour can easily be created with our semi-permanent Nu-Dist Pink and Hyper Coral hues, pastelised using Tomorrow Clear. Then, keep hair looking luminous for longer by treating it to a weekly dose of our subtly-pigmented INVIGO Color Recharge Red Conditioner.

Image Credit: @randyvanrijsbergen
6. Silver Blonde
Silver hair gets a wearable edge in a ‘Gram-worthy silver blonde hairdo, which sees platinum hues mixed with gunmetal greys for a seriously multi-tonal mane. Take this trend to the next level by teaming it with the sleekest, straightest styles, made super-glossy thanks to the lightest spritz of our shine-boosting EIMI Glam Mist.

Image Credit: @cassandra_foehr
7. Bronde Blonde
One part blonde and one part brown, bronde hair is the trending colour made covetable by the likes of Jessica Alba, Lily Aldridge and Gisele Bündchen. It’s the dream for brunettes who want to dip a toe into a lighter look, and when they’re ready to rev up the blonde, it’ll segue into a honey or golden blonde with ease. If you or your client decide to take the plunge and transition bronde into a bright blonde, complete the lightening service with a Pure Glossing treatment for a hint of colour and a huge dose of shine.

Image Credit: @gerilynghaisarzadeh
8. Platinum Blonde
Also known as white blonde, platinum blonde is Gwen Stefani’s signature hue. It’s a mesmerizing look, but comes with plenty of post-salon maintenance, too. To keep this shade looking fresh, we always recommend the INVIGO Blonde Recharge collection, which features a Cool Blonde Color Refreshing Shampoo and Cool Blonde Color Refreshing Conditioner.

Image Credit: @anne_does_hair
9. Golden Blonde
The clue’s in the name. Golden blonde hair has a gleaming, gilded tone that shines from all angles. There’s a hint of yellow, but it’s glowy and flattering rather than dull and brassy. If you’re craving this creation by Wella Master of Color, Anne, look to tone-enhancing formulas like light-reflective Illumina Color and multi-dimensional Color Touch.

Image Credit: @lafemmesalong
10. Foilyage Blonde
Okay, okay – so foilyage isn’t technically a shade of blonde. Instead, it’s a technique that, when teamed with a lightening hair colour, will lend a surfer-girl, sun-kissed effect. Combining the painterly approach of balayage with the intensifying powers of foils, it creates bright, randomly-scattered highlights with a bold contrast against the natural base.

Image Credit: @taylor.your.hair
11. Balayage Blonde
You’ve got foilyage down. Now, let’s talk about Insta-viral balayage; a more natural-looking process that involves painting freehand highlights through the mid-lengths, ends and face-framing layers. While foilyage creates a more contrasting effect between the roots and the tips, the best kind of blonde balayage lifts colour no more than two shades lighter than the natural base.

Image Credit: @tombadgerhair
12. Cream Blonde
With a focus on texture over colour, cream blonde is smooth, silky and Scandi-inspired, with more of a one-tone finish than other popular shades of blonde. To get this particular hue, Tom Badger pre-lightened locks with Blondor Soft Blonde Cream 4% on the roots, then toned using Koleston Perfect 10/16 pastel developer for 15 minutes. Creamy and dreamy.

Image Credit: @ashliemberlyn
13. Caramel Blonde
Think of caramel blonde as the lighter equivalent to dark chocolate brown hair. It’s just as rich and shiny, plus its warm, sun-touched finish makes your skin look glowier to boot. The secret lies in the glaze after the lightener. Choosing neutral warm shades on the depth of an 8 such as 8/97 or 8/38 gives you a liquid caramel finish. Jennifer Lopez, Rosie Huntington-Whiteley and Blake Lively have all experimented with this trend, and each time the result has been the same: utterly, undeniably flawless.

Image Credit: @_alexandracolhair
14. Dark Blonde
If you’re wondering what the difference is between dark blonde, light brown and bronde hair, just know that dark blonde hair falls somewhere in the middle when it comes to lightness. Featuring more blonde than the average bronde, the highlights are less platinum and more dark caramel, balanced out with a few brown lowlights for added depth.

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15. Dirty Blonde
Blondes with a lived-in look are often described as dirty blonde. They follow the same tone as dark blonde, but with a bolder contrast between golden highlights and dark lowlights. Consider this the go-to for festival season if you’re all about working boho waves, as the two-toned effect and tousled texture complement each other perfectly.

Image Credit: @folksiiri
16. Babylights Blonde
Made for people who fear stripy highlights, babylights are the micro-fine solution, giving the wearer a seamlessly-blended finish no matter what shade of blonde they choose. Go for a root-to-tip finish or combine them with balayage-style painting, and you’ll see a streak-free, shimmer-boosting effect every single time.

Image Credit: @lift_lob_love
17. Vanilla Blonde
Who doesn’t love vanilla? This ice cream-like blonde is almost ash, but with brighter streams of frosted colour that are totally irresistible to bleach lovers. For pale hair that’s also multi-tonal, go for a combination of lightening with Blondor, then add the subtle tones with Color Touch, mixed with our bond-strengthening treatment, WellaPlex.

Image Credit: @queen_of_all_things_colour
18. Champagne Blonde
Pink fizz, anyone? Champagne blonde centers around light locks with a pale blush or peachy tint, as soft and subtle as the colour of your favorite bottle of bubbly. If you’re trying this look for yourself, make sure you use red-enhancing haircare – not blonde-boosters – such as INVIGO Color Recharge Red Conditioner, which deposits a small amount of pigment with every wash.

Image Credit: @francescarhodes_hair
19. Violet Blonde
You didn’t really think purple hair would remain in 2018, did you? While Ultra Violet may be last year’s Pantone Colour of the Year, it’s still inspiring a slew of 2019 beauty trends. Amongst them is violet blonde; a platinum-meets-purple hue that was practically made for pastel hair-lovers, thanks to its super-subtle, powdery finish. It can be effortlessly created with shades from the Color Fresh CREATE portfolio, such as a small amount of Pure Violet mixed with the Vintage Blush additive.

Image Credit: @sheilaelisabeth_hair
20. Butter Blonde
When you hear the word ‘blonde’, this is probably what you think of: a creamy, buttery, glossy mane that’s so pure and polished, it could only be described as ‘blonde hair goals’. Anyone trying this shade should add INVIGO Blonde Recharge Warm Blonde Color Refreshing Conditioner to their kit, as it eliminates brassiness while keeping highlights soft and sunny.

Image Credit: @kittycolourist_
21. Blonde Ombre
Make no mistake; blonde ombre hair is totally different to balayage, as it swaps freehand highlights for a soft gradient from dark roots to lighter ends. Blonde-seekers should go for this look if they want to achieve a beautifully-blended, summery look with an even fade, as if their topknot has been lightened on the beach before they let their locks loose.

Image Credit: @marjie_salonb
22. Cali Balayage
Think of California’s cooler days, when your daily outfit is a sweater and sunglasses, and the morning sunrise fills the sky with a palette of bright gold and warm nude tones. The latter is the key inspiration for Cali balayage; a heavier take on traditional balayage, that sees platinum and pastel shades generously layered through the mid-lengths of hair. Though a high level of colour is required to achieve these Golden State-worthy locks, the slightly lived-in root means the look grows out to be super low-maintenance. To complete that Cali-cool vibe, team the blend of blonde hues with a tousled texture, spritzing EIMI Ocean Spritz through strands and scrunching for a piece-y, wavy finish.

23. Cream Soda
While Cali balayage is on the cooler side, cream soda colour combines beige-brown and blonde hair tones, resulting in a warmer, creamier hue. Great for blondes who wish to go darker and brunettes looking to lighten up, this trend relies on luminous golden highlights that make skin appear brighter. For this particular look, highlights were added using Blondor Powder + Color Touch Emulsion 1.9% (or Weloxon Perfect Pastel) with a 1:1.5 ratio. Blondor Freelights 12% was then painted through random strands, before hair was glossed with Illumina Color in an even balance of the shades 10/36 and 8/69..

Image Credit: @hairby_morgan
24. Golden Toffee
Go warmer still with toffee tones swathed through a rich brunette base. A palette of dark blonde highlights that boast a metallic sheen will suit most skin tones, and provide an instant lift to locks that are lacking lustre during these chilly months. To create this look, Color Touch in 6/47 was applied at the roots, and 7/73 was smoothed through the mid-lengths, then left to process under heat for 15 minutes. Finally, the tones were emulsified for a further five minutes, resulting in a beautifully-blended mane that glimmers and gleams with every move.
Looking for more blonde hair looks? Check out our Frosted Blondes board on the Wella Hair Pinterest page, and find endless hair trend inspiration on the @WellaHair Instagram.