Keeping Nordic white locks cool isn’t always easy – especially if the hair has underlying warmth. However, with the right tips and products, your clients can maintain their chill until their next appointment. Here’s how…
1. Use a Purple Shampoo or a Colour-Depositing Conditioner
First up, your client will need a product that can neutralize any warmth or brassiness. For this, purple shampoos and colour-depositing conditioners can make a big difference. If they prefer a shampoo, suggest they work INVIGO Cool Blonde Color Refreshing Shampoo into wet hair and leave it on for five minutes. The violet pigments will balance out orange and yellow tones to give them a cooler, cleaner finish. But if it’s a mask they want, the Color Fresh Mask in Pearl Blonde has them covered. All they have to do is comb it through clean, damp hair from root to tip, then rinse out after 10 minutes. Nordic blonde locks will shine.
2. Apply Hydrating and Bond-Strengthening Hair Masks
Coloured hair deserves a little extra support at home, so remind your clients to use a mask once per week to keep their locks in good condition. For internal bond strengthening, the WellaPlex No3 Hair Stabilizer is a must. It contains the same Plex ingredient as BlondorPlex, so it allows them to reap the full rewards of the treatment, while protecting delicate strands from breakage. Meanwhile, Oil Reflections Luminous Reboost Mask will hydrate and nourish colour-treated strands; essential for giving a Nordic blonde the moisture it needs to shine.
3. Book in for a Fusion Amino Refiller Service
To supercharge the condition of their hair, Nordic blonde clients can also book in for a hydrating salon treatment, putting care in the hands of a professional. A Fusion Amino Refiller Service is ideal, as it works to make strands more resilient, while repairing damage for a smoother, softer finish. Before they leave the salon after colouring, ask if they’d like to schedule in the Amino Refiller. It’s also a great treatment in between lightening appointments for those clients who require a few sessions to reach a bright blonde.
With these tips, your client’s Nordic blonde will be giving everyone chills – in the best way. So, lightener at the ready – it’s time to perfect this icy look…