1. Perfect a Post-Color Care Routine
This one’s a given. Blonde highlights are only as good as the aftercare that goes into them, which is why every new blonde needs INVIGO Color Brilliance Color Protection Shampoo in their kit. Then, tailor one of our pigment-depositing conditioners to their shade, recommending INVIGO Blonde Recharge Cool Blonde Color Refreshing Conditioner to those with cool-toned highlights, and Warm Blonde Color Refreshing Conditioner to those with a more golden finish.
Strawberry blondes could try mixing a blonde-enhancing conditioner with Color Recharge Red Conditioner. Meanwhile, those with blonde highlights on a brunette base should blend their blonde treatment with a brunette booster, like Color Recharge Warm Brunette Conditioner (on warm-toned hair) or Color Recharge Cool Brunette Conditioner (on cooler locks).
2. Cool Down on Heat Styling
All colorists know that excessive heat styling can fade a new hair hue and turn blonde highlights brassy. That’s why it’s a good idea to remind clients they should tone down the straightening, curling and blowdrying. For when they do need to turn up the heat, recommend EIMI Thermal Image heat protection spray, misted from roots to tips to keep strands safeguarded. A must-have.