Wella Professionals Blog

Two models posing side by side, one with dark blue hair and one with bright red hair.

What's hot?

Have you ever heard your colorist mention demi-permanent color and thought, 'what is that?' It's not just another name for semi-permanent hair color – it's a separate product with its own range of...

What's hot?

Two models posing side by side, one with dark blue hair and one with bright red hair.

Have you ever heard your colorist mention demi-permanent color and thought, 'what is that?' It's not just another name for semi-permanent hair color – it's a separate product with its own range of...

Read more about:What is Demi-Permanent Hair Color? Everything You Need to Know