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Wella Stories

Image of butterscotch blonde hair, created using Wella Professionals
Formulas Colour Trends 22.02.2021

Butterscotch Blonde Hair Colour Formulas

Interesting in bringing a rich blonde feel to your clients? Try out these Butterscotch Blonde formulas and give your clients a smooth and full look! Scroll to get inspired...

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Close up of Mother of Pearl Hair
Formulas Colour Trends 22.01.2021

Mother of Pearl Hair Colour Formulas

Feeling the need for a touch of elegance? Try out these Mother of Pearl formulas and give your clients a lustrous look! Scroll to get inspired...

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Collage of copper red hair colours.
Formulas Colour Trends 02.12.2020

9 Formulas for the Prettiest Copper Hair

#copperhair #metallictrend

Precious metals have been inspiring some of our favorite hair colour trends for the past few seasons, with everything from rose gold hair to sleek silver hues adding subtle shimmer. The next shade...

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Collage of dirty blonde hair color ideas.
Formulas Colour Trends 04.11.2020

11 of the Freshest Dirty Blonde Hair Ideas & Formulas

#blondehair

When summer comes to an end, blonde-haired clients tend to go one of three ways with their hair colour: make it bright and icy, transform the shade entirely, or opt for a slightly darker hue. For...

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Women with ice blonde hair and a block of ice
Formulas Colour Trends 14.10.2020

Why Ice Blonde Is The Coolest Hair Trend Right Now

#yestowellaplex #yestoblonde

Ice blonde – or platinum blonde, if you prefer – is cooler than ever. When it’s not turning heads on the AW20 catwalks, the trend is cropping up in the locks of the A-list, from Lady Gaga to Kaia...

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Polaroids of women with light pink hair
Formulas Colour Trends 05.10.2020

Dreamy Pink Hair Colour Ideas & Formulas

#PinkHair

Pink hair shows no signs of slowing down. The candied colour has been everyone’s go-to pastel hue for years, standing out amongst a slew of mint greens, pale yellows and true baby blues. From...

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