How to Take Care of Rainbow Hair
You’ve perfected their ultimate rainbow hair. Now, make sure they take care of their new look. Here’s a cut-out-and-keep guide to show clients and ensure they’re getting the most out of their new color. Time to take note...
Step 1: Create a Haircare Regimen
With new hair color comes new care products. To really lock in rainbow shades, advise your client to treat their haircare regimen like skincare. Similar to a three-step cleanse, tone, moisturise routine, we recommend a wash, hydrate, protect regimen for hair.
Starting with shampoo and conditioner: Like a cleanser for the face, it’s important to choose the correct formulas for their hair type. INVIGO Color Brilliance Shampoo has a low pH level, designed to close the hair cuticle and help prevent color fading from the first wash. Next, INVIGO Vibrant Color hair mask is the perfect weekly treatment to nourish and hydrate color-distressed hair. Healthier hair = less color fade. Finally, a spritz of INVIGO Sun UV Hair Color Protection Spray during the summer months will stop the sun from lightening up their color.
Step 2: Have Regular Touch-Ups
There’s no getting away from it: Bold hair color is more likely to fade quicker than other, more natural hair hues. To keep their rainbow hair looking flawless, regular appointments for touch ups are a must. From a full-on color refresh to root touch ups, rainbow hair isn’t the lowest-maintenance of looks, but the color payoff is more than worth it. Book your client in every 4-6 weeks to keep their rainbow hair shining bright. Want to take a break from the bold? All Color Fresh Create shades fade true to tone, leaving a soft version of your client’s original color when they’re ready to let go of rainbow. It’s the best of both worlds.
Step 3: Wash Hair Less Frequently
Dry shampoo is their new BFF. The most failsafe way to keep bold color for longer is to wash hair less frequently. If they’re an everyday washer, this may come as a shock, but trust us – it’s a game-changer. Over-washing hair only causes color to fade quicker, and, if using harsh products, can leave hair feeling dry and brittle. Encourage your client to work those lived-in locks for a few extra days, spritzing EIMI Dry Me onto roots and around the hair line to absorb grease and oil while freshening up lifeless roots. Their hair color will remain bright and bold for longer in between appointments.
Step 4: Turn Down the Temperature
Heat is another factor that can cause damage, meaning hair color can slowly disappear before your eyes. Fight the fade by turning down the temperature gauge. To help protect hair, recommend they smooth EIMI Thermal Image through damp hair before blowdrying. Then, style at a low to medium heat to avoid hair feeling drying and brittle, which can strip color.
Wella Education Platform
Want to know more about bold color? Learn more about color and styling techniques on the Wella Education platform.