Revealed: How to Maintain Red Hair at Home

On the color maintenance scale, red hair ranks as one of the most difficult to take care of. After all, it’s a tone that relies on vibrancy - meaning dullness is non-negotiable. By nature, red tends to fade fast (yet is one of the trickiest colors to remove… Go figure). So how do you maintain red hair for longer? The answer is all in these tips…

Back of woman’s head with straight, mid-length, copper hair, created using Wella Professionals.

Image Credit: @mareksyriste | @jhair_stylist

Woman facing the camera with curly, copper red hair, created using Wella Professionals.
Back of woman’s head with long, wavy, burgundy red hair, created using Wella Professionals.

Image Credit: @wellanordic | @ferca.ed

Back of woman’s head with long, loosely waved, bright red hair, created using Wella Professionals.
Back of woman’s head showing ‘before and after’ of the Color Fresh Mask in Copper Blaze.
Back of woman’s head showing red, wavy hair and hands holding a tube of the Color Fresh Mask in Red.