
RAVISHING RED
For a true hair transformation, why not go red? Not just for those with fair skin complexions, red hair colours come in a multitude of hues ranging from soft ginger to blue-red. Shades of red hair are the most impressive, and if you can pull off this look, then you’ll truly be the stand-out in the crowd (just ask Rihanna). Redheads are known to simply enjoy life, and you can too with your new hairstyle. Copper, auburn, burgundy, autumn red…the red hair colour choices are endless!
In one of our newest how-to videos, check out how Wella Guest Artist, Robert Eaton at Russell Eaton Salon in the UK, created the rich Soft Red Copper Hair Colour look. Using the Ecaille technique, Robert used Blondor Freelights and Freelights Developer to pre-lighten the hair; next he toned the hair with Color Touch. To finish it off, he applied Oil Reflections to damp hair for the perfect smoothness and shine.

For a similar red copper hair colour look but on curly hair, be sure to check out how Wella Global Creative Artist, Hester Wernert-Rijn, created the gorgeous Rich Copper Ecaille hairstyle.
And don’t miss Wella’s latest unveiling of Ronze, part of the A/W 2016 Bronde Luxe Collection. Here you can see how the ever talented Hester created a truly handcrafted red colour look that is simple yet polished.

Explore the full range of colouring products on our site and find the right combination to add more spice to your hair colour routine. Then for a world of inspiration and hairstyling trends, discover more Wella how-to videos on YouTube.

Share your red colour creations with us on Instagram! Follow @WellaHair and tag #WellaHair – the best ones might be shown on our social media outlets.
Join the red colour trend – get the instant eye-catching hairstyle at a salon near you!