Introducing the ‘no blowdry-blowdry’. This super-chic take on undone hair saw locks determinedly dishevelled at Versus Versace’s spring/summer ’18 London Fashion Week show. Tonged and teased to...

Let-it-loose waves went rock ‘n’ roll at Tommy Hilfiger’s spring/summer ’18 show, as the all-American designer hit the London Fashion Week circuit for the very first time. With hair teased and...

Effortless. That was the vibe at Acne’s spring/summer ’18 show, where undone hair that matched the models’ natural movement was seen floating along the catwalk. ‘The New Natural’ was coiffed by...

This year, Tommy Hilfiger’s 2017 Spring show kicked-off the Fashion week agenda in Los Angeles, celebrating wearable Californian looks. For the occasion, Wella Global Creative Director Eugene...

For Preen by Thornton Bregazzi’s AW17 show, Wella Professionals Creative Director Eugene Souleiman took inspiration from the past and deconstructed it for the present day, creating New Romantic...

For Zimmermann’s AW17 runway, Wella Professionals Global Creative Artist Renya Xydis created natural and sexy looks, showing that “future is female” has never been so true. Confident, proud and...