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Wella Stories

Side profile photo of woman with foilyage blonde hair, created using Wella Professionals
Formulas Colour 21.01.2021

24 Blonde Hair Colours, from Golden to Caramel

#blondehair

There are endless shades of blonde hair. The word ‘blonde’ can mean anything from golden-warm to icy-cool, and just when you think you’ve seen every flaxen hue going, another light and luminous...

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Back of woman’s head with long wavy hair and blonde balayage, created using Wella Professionals.
Colour 14.01.2021

How to Maintain Blonde Hair: Tips for Your Clients

#blondehair

It takes a lot of skill to achieve the perfect shade of blonde. So, when your client reaches their dream colour, the last thing they want is for their flawless shade to turn brassy or dull. No one...

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Side profile of model with wavy, blonde, mid-length hair, created using Wella Professionals.
Colour 21.12.2020

The Colourist's Guide: How to Achieve the Perfect Blonde

#blondehair

How many times has a client asked you to create the perfect blonde? Countless, no doubt. It’s Google’s most searched for hair colour, covering a raft of shades, from bronde to platinum. And yet,...

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Back of woman’s head with tousled, mid-length beige blonde hair, created using Wella Professionals.
Techniques Colour 16.12.2020

Here’s Proof Beige Blonde Hair is Anything But Boring

#blondehair #BeigeBlondeHair

If you thought beige was boring, think again. When it comes to beige blonde hair, the colour becomes something else entirely; bright, light and show-stopping, from root to tip. The soft-focus hue...

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Before and after of blonde roots touched up, created using Wella Professionals.
Colour 09.12.2020

This is How You Touch Up Roots on Blonde Hair

#blondehair

Roots are no bad thing. In fact, there are times when we strive to recreate regrowth, adding a shadow root to lend dimension to light browns, warm reds, blonde balayage, babylights and more....

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Back of woman’s head with long, wavy, grey blonde hair, created using Wella Professionals.
Colour 18.11.2020

Here’s the Coolest Way to Get Grey Blonde Hair

#blondehair #GreyBlondeHair

‘Going grey’ has taken on a whole new meaning in 2020. With salons closed over the summer, many clients chose to embrace silver regrowth and celebrate their natural grey locks. And, now? Grey...

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