5 Plum Brown Hair Ideas & Formulas

Model with black plum hair colour looks over her shoulder. They wear a light denim jacket

Pantone has done it again. Their new Colour of the Year 2023, Viva Magenta, is influencing everything from makeup trends to new-season wardrobes, to winter's most coveted hair colours. Case in point: plum brown hair, a muted take on magenta that gives brunettes a hint of purple-pink. If your client's dark hair colour is calling out for a boost of bold, this is the trend to try. 

So, let's break down the best tips, techniques, and formulas for plum brown hair colour. Whether your client is taking it vivid or keeping it subtle, purple shades have never looked so chic... 

double image of very long, plum brown hair

Image Credit: @beautybykeshly

back of head reveals shiny plum brown hair styled in soft waves

Image Credit: @byalexmk