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Wella Stories

Side profile of woman with bronde bob hairstyle, created using Wella Professionals.
Color Styling 27.01.2021

15 Balayage Hairstyle Ideas That Highlight Your Color

#balayage

There are endless ways to wear balayage. The painterly technique is forever in flux, shifting in shade and placement to stay at the top of 2021’s must-have hair trends list. But, better yet, it...

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Before and after of gray roots covered with blonde hair color.
Formulas Techniques Color 20.01.2021

How to Color Gray Hair Blonde

Going from gray hair to blonde is a process that’s always best done by a (Wella) professional. Not only do you have to get the roots under wraps, but you need to know how to lift locks flawlessly,...

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Close up of Mother of Pearl Hair
Formulas Color Trends 22.01.2021

Mother of Pearl Hair Color Formulas

Feeling the need for a touch of elegance? Try out these Mother of Pearl formulas and give your clients a lustrous look! Scroll to get inspired...

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Back of woman’s head with long, tousled, silver ombre hair, created using Wella Professionals.
Color 13.01.2021

How to Create Glossy Gray Ombre Hair

#GrayHair #silverhair

They say two trends are better than one. Maybe that’s why gray ombre hair is blowing up right now; combining smokey, silvery locks with a soft and seamless gradient. Whether deep and muted or...

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Back of woman’s head with long wavy hair and blonde balayage, created using Wella Professionals.
Care Color 14.01.2021

How to Maintain Blonde Hair: Tips for Your Clients

#blondehair

It takes a lot of skill to achieve the perfect shade of blonde. So, when your client reaches their dream color, the last thing they want is for their flawless shade to turn brassy or dull. No one...

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Close up of Chili Chocolate hair
Formulas Color 15.01.2021

5 Chili Chocolate Hair Formulas

Looking for the spiciest chocolate inspiration?

Take on these Chili Chocolate hair formulas, and give your clients a beautiful look! Scroll to get inspired...

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