How to Hydrate and Moisturize Dry Hair in 3 Steps

‘Shampoo, condition, treat’ is the ‘cleanse, tone, moisturize’ of the hair world; a three-step approach that covers the care basics, while boosting moisture from root to tip. So, to treat your dry hair, your first step is to reach for the ULTIMATE REPAIR regimen – a suits-all-hair-types range that cares for even the most damaged hair strands.

Here’s how it works…

Looking for more tips to hydrate parched strands? Think of the three steps above as the foundation of your regimen, then include these moisture-boosting add-ons for extra TLC…

1. Deep Condition Hair Weekly

One of the best things you can do for dry hair is to use a rich hair mask or deep conditioner. These supercharged moisturizing treatments level up nourishment, lending a weekly boost of hydration that lasts from wash to wash. Try ULTIMATE REPAIR Mask, a sumptuous cream that makes frizzy hair six times easier to detangle when wet**. It's also packed with smart conditioning agents that identify and treat areas of hair damage with targeted care. All you have to do is smooth it through the lengths of clean, towel-dried hair, then let it work its magic for up to five minutes.

2. Skip Hot Showers and Go Lukewarm

Hot water is bad news for brittle hair. It can lift the hair cuticle, which may allow for deep cleaning but also leaves strands vulnerable to moisture loss and breakage. So, what's the solution? Don't switch to cold water, as it won't rinse away shampoo and conditioner effectively. Instead, hit the happy medium; wash with lukewarm water to keep hair clean and cared for.

3. Hydrate Dry Hair Overnight

Wake up to softer, smoother hair by adding overnight nourishment. This is a great trick if you have fine hair and fear the weight of extra moisture, as the product will absorb while you sleep. Try it with EIMI Perfect Me, a delicate lotion that tames frizz, hydrates and repairs hair. If you have thicker hair, apply it to dry lengths and ends morning and night, so you get a round-the-clock dose of moisture. 

4. Prevent Heat Damaged Hair

Heat damaged hair takes time to treat but is simple to prevent. So, safeguard locks before dryness happens with a heat protectant, like ULTIMATE REPAIR Protective Leave-In. The delicate cream doesn’t just shield the hair shaft from the damaging effects of heat, but it also protects against UV rays, breakage, mechanical damage and excess frizz. Perfect for straight, wavy, curly and coily hair, it’s designed to be worked through the lengths and ends of clean, damp strands, giving you a reduction in frizz for up to 72 hours****.

5. Switch to a Silk Pillowcase

Another tip for overnight success is to sleep on a silk pillowcase. While cotton tends to absorb moisture from strands, silk allows hair to retain more of the hydrating formulas applied. It’s also softer and kinder to hair than cotton, so it won’t cause friction. This is key when locks are dry and susceptible to breakage, as your hair will simply glide over the pillow as you sleep.

6. Skip the Daily Shampoo

It’s rare that hair needs daily shampooing, and excessive hair washing can actually strip your strands. So, if you're lathering up every day, try switching to every other day to rebalance your hair’s natural protective oils . If your lengths and ends are dry, you can also use your shampoo on the roots only, then let the lather run through the rest of strands (no rubbing in) for the gentlest cleanse.

7. Top Up Oil in the Morning

Dehydrated hair will love a drop or two of Oil Reflections Luminous Smoothing Oil each morning. Infused with Macadamia Seed and Avocado Oils, it delivers instant softness and smoothness to brittle strands. Start low and go slow when applying hair oils, as it's easier to add more than it is to take it away. Smooth it through your lengths with fingertips, then gently comb through with a wide-tooth comb for an even veil of shine.