Highlighter Yellow Is This Season’s Ultimate Neon Hair Color

Here’s one way to stand out this season: neon hair. Forget subtle shades and natural highlights; take your clients’ hair to the extreme this season with a fresh fluorescent hair color. Even Kim Kardashian-West recently switched her trademark long dark locks for a glow in the dark hair look, sporting a hip-length neon wig (and a fluro Lamborghini to match…)

Our favourite fluorescent shade for the season? Neon yellow: the brightest, boldest hue of all. First seen at Jeremy Scott’s spring/summer 2018 catwalk show, we’re loving hints of neon slowing moving into the mane-stream.

Image credit: Jordanna Cobella, Wella Passionista