Let Your Hair Do the Talking with NEW Color Fresh CREATE

Color
Color

Be bolder and braver with your hair with Color Fresh CREATE. From pastels to daring looks, brace yourself for the semi-permanent hair color.

Wella Professionals Color Fresh CREATE Shade Range
Wella Professionals Color Fresh CREATE Shade Range

“What I love about the arrival of Color Fresh CREATE is I now have the ability to expand my color communication in more imaginative ways. Every hue in the portfolio is richly saturated and has a unique personality that provokes the next level of artistry for me. I’m inspired to want to get to know each character and what they’re capable of alone, together, or in ways unimaginable!” - Sonya Dove, Wella Professionals Global Creative Artist