Eugene Souleiman threads wool into a side-part for Thom Browne’s AW17 collection at NYFW.
Creating minimal and futuristic looks beautified with woollen hair accessories, Wella Professionals Creative Director Eugene Souleiman celebrated craftsmanship for Thom Browne’s AW17 collection. Learn how to recreate this graphical and very modern look in our tutorial.
“This was probably one of the most creative shows of the New York scene and wouldn’t have looked out of place in Paris”, explained Eugene. “When you go to a Thom Brown show, you need to prepare to inhabit a new world. You literally step into his imagination and he just lets you in. But there’s a level to his design that is very high-end, refined and clever, even when it’s full of quirky little ideas. And we tried to be clever with the hair here too. What a joy to do a show like this.”
“Essentially this look is two hairstyles – a straight slicked down hairstyle with real hair, and then a braided and threaded hairstyle with wool, each with its own steps. The first step is to flatten the hair, blowing it out with Perfect Setting and running straightening irons through it.”
“Next I used hair spray like you would a gel because it dries so much faster. I combed gel on top of this, painting it with brush into the front of the hairline to flatten it down to the mold and give a cast-like, almost synthetic feel to the real hair. I love this idea of mixing different fibers, embellishing a hairstyle with something imitating hair.”
Then, Eugene tied the bottom of the hair down.
“I built in a braid into the side parting where we thread through all eight feet of the wool that will hit the floor as they walk. The wool comes in white, black and grey to match the three segments of the show with three different, very modern monochrome hair looks”.